So today I was recently watching a few of my favorite viral videos and I began to wonder, what is it that draws us to things like "Double Rainbow". That video is the one I wonder most about because the outcome of it was millions of people laughing but the original idea was just to share a man looking at a rainbow. Granted he was extreamly enthusiastic about this I'm sure he didn't expect it to be a youtube hit as it has become. So I ask, what is it that draws us to these videos that go viral? And how is it that they become so big? I'm sure there are many videos that could be equally as popular for the same reasons, how is it that these few lucky videos sky rocket in views over night?